THIS + THAT= GAME TIME DURING NAP TIME

 

I think Radio Shack's "Do It Together" campaign is the best idea they have come up with so as to help boost sales.  I remember the last time I went to a Radio Shack store, as I was in the process of purchasing a new television, but as I looked around, I did not see anything that grabbed my interest and the sales associates hardly interact with me to try to convince me that I was in the right place. 
 
This new campaign will have a positive impact on buyer's behavior.  While they are paly around and collaboration with sales associates it will give them the information they need about the products, they will also be able to evaluate each product and make the correct purchasing decision and reduce any post purchase anxiety they may have.